Naming and nurturing a brand to seeing it grow! That’s what Ambune is for us. After studying the company and what the firm expects, we started working on those thoughts to give life to it. The first step towards that was providing a proper name; then, we started working on the brand tone and voice. We designed a brand tone which could stand out as a recognisable identifier of the brand; our team of designers maintain hygiene by focusing on the letter font of the company’s stationery and collateral identity.

Strategy
Creating a brand-new logo

A logo communicates so much about your brand; it talks about the quality, virtues, and ownership of the brand. It will imprint on all of the brand products and, most notably minds of your customers, and it works as an identification mark which helps a brand stand out. The pictorial mark logo depicts the structure of a leaf at first glance, which intends to give an insight into nature and wellness. The tip that forms a droplet represents ‘life-giving’ & ‘immunity enhancement, hence forming the brand name’s first letter ‘A’.

Brand Tone

So, after a detailed study of the product behaviour, we know how should the brand wants to be seen in front of the customer. Thus we chose a brand tone to ensure that people remember your brand and would show a positive association with the brand. Giving a consistent voice to a brand will provide a polished and professional look. The audience will engage and understand your content at first glance. And that’s what we aimed for by creating a top-notch brand tone which makes your brand look and feel something extra. Introducing a new product to a market that is entirely unaware of the product’s details and what it is about is challenging for us. Educating the public about a new product and its usage was the most crucial task while leading Ambyune. Cracking and maintaining a brand tone needs some effort, and we love to put effort into pushing the boundaries for you.

End Result

Finding a space most accurate for the brand and then owning that space for the brand’s growth. We ensure to target the consumer and eliminate the opponent by assuring the quality in design to deliver the best results; hence, the journey continues smoothly.