It was fun working with the Future Wave team. They were a Saudi-based healthcare institution handling multiple diagnostics, including Erectile Dysfunction. As we all know, the country’s rules prohibit us from direct selling the product by saying what the behaviour of the product we have to offer is. It was challenging for us to manipulate the artwork and copies according to the client’s needs but in a rather indirect way. The client wanted a wide range of brand presence, including an excellent conversion rate, and our campaigns got widely noticed among the public; hence only, we succeeded in the mission with a thunderstruck result.

Strategy

As healthcare industries are undergoing a severe digital transformation in this modern marketing era, the challenges and the pressure to achieve a better connection between brand and customer are pretty tricky. In a hyper-competitive world of digital supremacy, we helped the brand to create attention by showing 24/7 access to the public. The digital scenery is constantly altering and developing, and the healthcare sector is no different. While the other industries are already profoundly influenced by the escalation of cyberspace, we implemented to do the same here with the proper usage of healthcare SEO services.

End Result

The usage of digital marketing in a healthcare organisation is undeniable; the results prove it. What we tried to implement was to make sure the consumers think that there is no communication barrier between the brand and the customer, our SEO strategies made the brand look more visible to the audience, which helps in increasing customer satisfaction and that leads to a result with a 14% increase in ad recall and a 49 % increase in in-clinic visits.